Let us take care of producing your
regular, vibrant and
engaging articles and stories to be used online or in print.
Frequent and, most importantly, regular
communication is the key to turning prospects into customers and
customers into repeat customers. Statistics show that anywhere between
60 and 80% (depending on whose figures you use) of customers who stop
shopping with companies do so because of "perceived indifference".
Sending messages to remind customers that you
are around is an excellent way of showing them that you are not
indifferent to them. This could be in the form of meetings, phone
calls, postal newsletters, advertising and face-to-face events but
increasingly it's also on the web, using email newsletters, blogs and
social media.
Often we meet business owners who know they
would get great results by communicating consistently with their
customers and their target audiences, but find it difficult to make the
time to write a blog post, case study for a website or put together an
engaging and informative email newsletter with the articles to go with
it.
All too often it falls on the business owner
to think up what to write and, eventually, write it themselves. So it's
not unusual for resolutions about blogging twice a week, or sending a
newsletter out every month, to fall away because it’s more important to
get work out of the door. And that's completely understandable.
Give us your problems
Using our fine and talented team of writers
to write these communications for you means you can relax, knowing that
ideas will be dreamt up and great writing produced without you having
to lift a finger. Just approve what we're saying on your behalf and
we'll do the rest.
You can tell customers that there’ll be
another newsletter out next month without that gnawing feeling that it
might not happen – because it will, we’ll make sure of it. You can get
on with what you do best – running your business.
And you’ll need to – because you’ll be
getting more enquiries and more custom.
Chris Hogan - Managing Director